Episode 2

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Published on:

14th Jul 2025

Anti-Hustle Sales Strategy: Sell Out Your Offers Without Burning Out with Abi Kinghan

What if sales isn’t about convincing someone to say yes? What if it's about enrolling them into a vision they already want, and showing them you can support them to get there?

Abi Kinghan has built her entire business (and life) around enrolment and she did it in the middle of chaos - with a newborn on one side and her mother battling cancer on the other.

There was no space for perfect launches, dancing on reels, or cold DMing people for hours. She had to find a way to grow her business without burning herself out or missing the moments that actually mattered... because there may not be a second chance.

So she built a new sales model, one where sales are easeful, pricing is powerful, and your calendar fills through clear, grounded conversations that don’t rely on pressure or persuasion.

In this episode, you’ll hear what that looks like in practice

  • How to enrol from vision, not fear.
  • How to shift the beliefs that make you second-guess your pricing, and
  • how to lead sales conversations with the kind of energy that makes people say “I’m in” - without you pushing at all.

Let's dive in!

In This Episode

  • Welcome Abi! Her story and how she started in her business
  • How to ditch the hustle and create a business that supports your life - even when it feels impossible
  • The most common limiting beliefs that stop entrepreneurs from making sales - and how to break through them
  • How to make consistent sales without burnout - even if you're a complete beginner
  • The secret to raising your prices without guilt
  • Selling from self-expression VS self-sacrifice

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About the Podcast

Unleash Your Freedom: Mindset Strategies For High Achievers
Unleash Your Freedom gives trailblazers, rebels, dreamers and creators who are done playing small the mindset, strategies, and insights that will set you free.
Unleash Your Freedom delivers mindset strategies for high achievers who want to create success in every area of their life without sacrificing their freedom.

If you’re looking for a personal development podcast from two leadership coaches who believe you shouldn’t have to choose between being wildly ambitious and having a life you actually love, you’re in the right place.

This podcast is for entrepreneurs, founders, business owners, executives, leaders, and ambitious professionals who want more from both their success and their life.

If you want to grow your business or career, develop a success mindset, and master emotional intelligence, so you can achieve more, have better relationships, and thrive in your health, you’re in the right place.

This show provides answers to questions like:

- How do I create more freedom in my life?
- How can I achieve more without burning out?
- How do I achieve my goals and still enjoy my life?
- How do I create success in every area of my life?
- How can I become a better leader?
- How do I build better relationships?

About your host

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Giorgia & Dawn

We are leadership coaches who met on our journey to becoming free while coaching together. Now we're coaching high-achieving people into breaking through their inner barriers, achieving those goals they once thought impossible, and truly unleashing their freedom.